Establishing the supernatural world's rules
The paranormal mystery's internal consistency depends on the supernatural world having established rules that the reader knows before those rules become relevant to the solution. Writing the supernatural world's rules as fair-play elements requires establishing them early and in ways that feel organic rather than instructional: the investigator who already knows from experience that vampires cannot cross running water, the world where this knowledge is common, the early scene that demonstrates a relevant supernatural rule before it becomes a clue. Rules that are established only when they are needed for the plot feel arbitrary; rules that were in place before the mystery began feel like genuine constraints of the world.