Word Count Targets: Sustainable vs. Ambitious
The right daily word count target is the one you can hit on a bad day, not a good one. Ambitious targets feel motivating in week one and crushing in week six. A sustainable target is one where, even on a day when you are tired, distracted, and behind on everything else, you can still hit it before you go to bed. For most writers with competing demands, this is between 200 and 500 words. At 300 words per day sustained over a year, you will have a complete novel draft. The compounding effect of sustainable consistency far outperforms the burst-and-crash cycle of ambitious targets.