Horror fiction set in haunted locations — houses, hotels, asylums — where the setting itself is a character.
These are the highest-value keywords for this category. Use them in your KDP keyword fields, book title, subtitle, and book description.
The house as a living, malevolent character is the gold standard for this subgenre.
Isolation and limited escape options amplify tension.
A mystery element (what happened here before?) sustains reader engagement.
Autumn/winter settings amplify the atmospheric dread.
In the Haunted House Horror category, Amazon's algorithm heavily weights review velocity and count when ranking books. A book with 30+ reviews ranks significantly higher than one with 5, even with identical keywords and metadata.
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